Plantology
Brand Design
Plantology is a (fictitious) research company that studies plants with the aim of furthering science, health, and well-being.
The logo includes the use of three sprouting leaves and an angular, block-serif font that gives the feeling of order, science, and system.
Assets included:
Logo
Brand Pattern
Business Card
Letterhead
Merchandise
Branded PPE
HEX
#046938
HEX
#4A9572
HEX
#FFFFFF
Brand Pattern
Plantology’s brand pattern is a repeated illustration of a shape that is meant to be perceived as both a leaf and an eye (which signifies observation). This represents the purpose of the organisation.
Business Card & Letterhead
Merchandise
Plantology merch includes a branded thermos and a patterned lanyard, essentials for the hard-working researcher.
Branded PPE
Every laboratory researcher needs a lab coat.